Creative Ways To Come Up With Link Worthy Content

f you’re a new company, you might find yourself struggling to raise your profile online. A good search engine optimisation (SEO) strategy can get the ball rolling. For good SEO, you need to have good content. But what do you do when can’t think of any ideas? Read on for some ideas to inspire you.

Newsjacking

If you’re looking for something relevant to get involved with, newsjacking is a good idea. Look throughout industry news, general news and even celebrity gossip for the next big story. You might not find it straight away, but if you keep looking you could come up with an idea that could send you viral.

Many companies have had success piggybacking onto news stories as it’s already of interest to the public. Don’t just choose a story because it slots nicely into your businesses industry. The most successful newsjacking comes from thinking of creative ways to utilise a trend.

Ideas that will get you fired

Coming up with ideas that seem outlandish, can be a good way of getting the creative spirit flowing in a room. It sounds ridiculous to come up with ideas that could get you fired, but you will encourage ideas that are out of the box.

Of course, the ideas might make you laugh or raise a few eyebrows but it’s a good starting point. Good content is the kind that gets people talking with their friends and sharing your link online.

A shock factor or something out of the blue will attract people’s attention more than a run-of-the-mill idea. When it comes to ideas that are riskier, you may want to speak to an expert. Business like Nitch SEO can help you to turn your crazy ideas into the linkable content you need.

Social media

Social media is an excellent way to find out what kind of content people are looking for online. Look for trending topics and hashtags, and work out how you can tie that into content that you create.

You can also use social media to research your audience. You’re likely to get a good insight as social media is more personal. People share a lot of information. If you notice and questions, topics or interests appearing several times, it could be a good place to start.

Social media is also an excellent place to ask questions. If you’re struggling to come up with link worthy ideas, ask what your audience wants to see. You never know, you may get a suggestion that turns into something huge.

The best thing about coming up with new content is that no idea is a bad idea. No idea is too big or too small either. What many businesses need to remember, is that creative content doesn’t have to be complicated. If you have a strong and simple idea, you could get the same results as a more challenging idea. Once you have the vision for your new content, the most important thing to remember is that it must be linkable. In all the excitement of coming up with creative content, don’t forget your goals.