Connect with us

To Outsource Or Not To Outsource? That Is The Question


To Outsource Or Not To Outsource? That Is The Question

For many startups up and down the country, the concept of outsourcing is a difficult one to come to terms with. To many, outsourcing means admitting defeat and declaring that you do not have the adequate expertise in-house to complete a vital business function. This negative outlook can result in missed opportunities and an inefficient business structure. Outsourcing can be a positive facet of startup planning if you get it right. It doesn’t have to be a dirty word or whispered quietly for fear of being overheard. Take a look at why outsourcing could be just what your business has been looking for to expand and grow.


By seeking the services of a third party, you are tapping into expertise that you don’t have within your startup. Your staff may be exceptionally qualified financial bods or advertising gurus. However, ask any of them to ensure that your website achieves a prominent placement in the Google search rankings and they’d be at a loss. This is where helpful SEO consultants come in to align your online needs with your business plan. If you want greater online visibility or help with advertising placements, they can help. All the while, you can continue honing your business vision and working to your in-house strengths.

Business Functions

The most mundane and basic business functions can also be the most tedious and time-consuming. Instead of having your accounts department spending an entire day sorting out payroll for your staff team, why not outsource it. This way you are freeing up the time of your financial specialists to focus on securing the best deals with suppliers, seeking out new investment opportunities and paying company invoices, rather than grappling with paychecks. Outsourcing the simplest business functions is cheap and pays you back tenfold with efficiency savings.

Internal Training

There are times when outsourcing may not be the most sensible option. For example, if you are going to be implementing a new piece of software or new methodologies to streamline working practices, you will need capable people within your company to ensure these become fully embedded and succeed. Internal training of your staff is integral to the success of any initiative, and if it is a long-term project, it is better for there to be an expert employed by yourself onsite at all times to answer any queries and be the go-to guru. Investing in your staff can be risky as they could jump ship at any time. However, if you provide a comfortable and rewarding working environment as well as ensure that they spread their knowledge across the company, you should be able to have many upskilled professionals over the course of a project.

Outsourcing is often deemed unnecessary by those who are precious and prefer to keep everything in-house. However these entrepreneurs also miss opportunities. To be efficient, save money and maximise profit potential, outsourcing can be an effective way to ensure your business continues to grow and be successful.

I am the founder of Startup Today. I am the main writer and have put in many hours of work into creating this blog. If you want to find out more about me then lets get in contact.

More in Business

To Top
Read previous post:
Creating the perfect working environment for your small business

Having a small business can be incredibly gratifying. Handling a workforce and having total control over your day-to-day activities allows...