10 Elements of a Successful Content Marketing “Engine”

Planning a strategy isn’t always easy, especially if you don’t know what to include. But it’s worth it, it makes the future work much easier: generating ideas, measuring success, planning and team composition. You just need to make a little effort.

All companies are different and their strategies will be unique, but there are common basic elements that will always be present. Plus, regardless of your goals, a detailed content marketing strategy should cover all aspects of marketing.