When starting a new blog it can often be hard to turn your blog from a small personal blog to a successful money-making machine. Many bloggers give up blogging after a few months because they are not getting anywhere even though they are spending hours every week publishing new content and trying to build links to their blog. This is because one of the hardest parts of blogging is starting up and establishing your blog in your niche.
When I first started blogging I did not have any idea on how to grow my blog and for months all I had was a small blog that was getting less than 100 views per day and was not making any money; there was no chance anyone would even want to guest post on my blog as they would just not benefit from it. However unlike some people I kept on going with my blog and carried on publishing content but some things changed. I started using new techniques to try to grow my blog by increasing traffic, maximizing my online exposure and being able to make money with my blog. In this post I am going to share with you five tips that I have actually used to grow my blog.
Create better quality content
One of the biggest mistakes made by new bloggers is spending time publishing loads of short posts everyday but never actually publishing unique and in-depth posts that readers are going to find useful. Even though it might sound like an easy fix, you are not going to gain anything by recycling other blogs posts and just writing them yourself.
Instead of creating short posts and publishing them all of the time it is far better to publish fewer posts but spend more time on each post and make sure that each post is unique and is of value to your readers and therefore they are going to want to come back and read more of your posts. When I first started blogging I was publishing content most days. All of my posts would be round about 350 words and would provide basic information to my readers. These days I publish a new post once a week and spend time researching my post and including information that I know my readers are going to find useful and this is what makes people want to come back to your blog.
Use multiple social networks
One thing I do not understand is new bloggers that are not using any social networks to promote their blog. Social networks are the perfect place for all bloggers to build their online exposure, increase traffic and network with other people . Like most other bloggers I get a lot of my traffic from social networks and they are crucial to the success of my blog.
Using one social network for your blog is great and this is what a lot of bloggers do but why not use more than one social network ? Using more than one social network means that you are going to benefit from all of these social networks instead of just the one and you can find new readers that may not be on other social networks. The best social networks that I would recommend for bloggers are Facebook, Twitter,Google+ and Pinterest. I have not used Pinterest yet but it is one of the things I plan to do to carry on growing my blog.
Write ever-green content
Ever-green content is content that is not going to be out of date after a month of being published but instead will me relevent year on year. By writing ever-green content on your blog you are going to be able to get a continuous supply of traffic from people who are looking for answers to their questions. This is also great for your search rankings as if you post is seen as more relevent than it is far more likely to rank higher in search engines.
Most of the content I write on this blog is ever-green such as this post. Instead of just being useful for a short period of time it is going to be useful and relevent for years to come. in my experience I have found this a much better way of building traffic than writing posts on stuff such as latest technology releases that are going to be irrelevant within a few weeks.
Interact with your readers
An anti social blogger is something that most people do not like and if you are being anti social as a blogger then you are going to find it hard to build a large audience around your blog. There are a load of different ways that you can interact with readers of your blog but the two main ones are through comments and social networks. These are both places where readers come to be social and interact with you so it would just be rude to ignore them.
When I see a new comment on my blogs I always make sure that I reply to it if the comment is useful or asking a question. By doing this you are engaging with your readers and showing them who is being the posts that they are reading.
Concentrate on your mailing list
your mailing list is probably the most important part of your blog and without it you are going to find it hard to make money through selling products and affiliate links. The readers who joining your mailing list are the ones that are going to be coming back time and time again to your blog and trust you and your advice. These people are the ones that are going to buy products because you have recommended products to them and therefore if you have a mailing list then you can use this to send your readers regular messages to help them and recommend products to them and tempt them into purchasing.
Spending time on growing your blog is crucial if you want to make money online. What you need to remember is that growing your blog is not something that is going to happen overnight and it can take months, or even years for your blog to grow to the level that you want it to.