6 Reasons Why You Need Stickers For Your Marketing Campaigns

Stickers have been popular for decades and many companies overlook their promotional power since they are far from modern. Promotional stickers have fallen out of favour in contrast to digital marketing and TV. But stickers are highly effective marketing tools. Don’t forget about stickers when you are planning your marketing strategy – they can make all the difference to your successful campaign. And they are surprisingly cost-effective to produce. Here are some of the main reasons why:

1. Instantly Create an Impact

A sticker helps your brand stand out in the simplest, quickest way possible. Online marketing may be effective but the marketplace is steadily becoming saturated with ads. People are starting to zone-out to digital ads. Take advantage of the opportunities offline to stand out in a crowded space.

2. Ideal for Word of Mouth Marketing

When someone sticks one of your promotional stickers onto an item they own, it is instant and powerful word of mouth marketing. And this type of marketing is one of the most highly valued. Many consumers rely on recommendations from friends and influencers when they are making a purchase. Stickers make it easy for people to give you the seal of approval.

3. Stickers Are Modern and Creative

Sticker design and materials have evolved beyond the old-style, boring rectangles that slowly slide off the folders they are attached to. Stickers from professional printers Stockport offers are modern, bright, durable and eye-catching. Stickers are available in all shapes and sizes. You can even cover your whole wall with a huge sticker when you want to make a creative impact.

4. Make an Impact With Window Stickers

Use window stickers and you can get your message seen by hundreds of passers-by every day, and you won’t need to pay for expensive billboards or poster sites. Stickers for your windows are available in the same large range of vivid colours as regular stickers and can be personalised with any message. Many businesses use window stickers not only for promotion but to highlight opening hours and company vision and ethos. An extra benefit of window stickers is they provide privacy and protect your employees from strong sunlight while they are working.

5. Get on the Road With Vinyl Vehicle Stickers

Don’t just stop with your building and your marketing materials; get your message on the road by customising your vehicles with high-quality sticker artwork. Your vehicles are instant marketing machines. And the best thing is, you can change your message as often as you like. Vehicle stickers can be printed in reverse so your important message is not missed in a rearview mirror.

6. Stickers are Cost-Effective

You probably don’t have a lot of money in your marketing pot. You need to create an impact without spending too much. Luckily, stickers are a cost-effective investment and are affordable for any company. You gain a powerful reminder of your brand for a fraction of the cost of an online marketing campaign.